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Why More Parents Are Choosing Made in the USA Baby Products — Especially Now

By Lindsay deOliveira

Why More Parents Are Choosing Made in the USA Baby Products — Especially Now

With new tariffs on imported baby products taking effect, parents are rethinking how and where they buy essentials for their little ones. What used to be a quick Amazon search or impulse registry add-on now comes with new questions:

  • Is this product safe?

  • What’s it really made from?

  • Why is the price suddenly higher?

  • Can I find a better option made in the USA?

If you’re wondering the same, you’re not alone.

Let’s talk about what these tariffs mean for baby gear, why it’s becoming harder to trust overseas products, and how Made in the USA is becoming more than a feel-good label—it’s a necessity for safety, quality, and peace of mind.

What’s Going On With Tariffs and Baby Products?

In 2024 and 2025, new tariffs have been placed on various imported goods, including baby gear and nursery essentials—like pacifiers, bottles, clothing, and more.

For brands that rely on low-cost overseas manufacturing, this means prices are rising or product availability is dropping. Some products may even become harder to find or ship, especially those coming from China.

For parents? It means you're paying more for the same products.

Why Made in the USA Matters Now More Than Ever

For years, about 90% of baby products have been produced overseas to cut costs—but at what price?

  • Minimal safety testing (most pacifiers are only tested once a year)

  • Long shipping delays and fragile supply chains

  • Use of low-cost materials that may contain PFAS, latex, or plastics

  • Little to no transparency about how products are made

Meanwhile, brands that manufacture in the USA are stepping up to offer something better: safety you can trust, sustainability you can feel good about, and quality that doesn’t disappear when tariffs hit.

Meet Soothe Beginnings: A Safer Pacifier, Made in the USA

At Soothe Beginnings, we didn’t wait for tariffs to start thinking differently. We built our pacifier from the ground up to solve problems that most brands ignore—while keeping manufacturing here at home.

Here’s what makes us different:

  • ✅ Made in the USA: No international delays, tariff surprises, or vague sourcing. We support family-owned manufacturing.

  • ✅ PFAS-tested and latex-free: Because forever chemicals don’t belong in your baby’s mouth

  • ✅ Batch-tested safety: We test every single production run—not once a year like most brands

  • ✅ No finger traps or moisture buildup: We solved both common safety hazards in one shield design

  • ✅ Reusable, eco-certified materials: Our caps and shields are made from Richlite® (FSC® and GREENGUARD Gold certified)

Parents are tired of guessing. We created the Soothe Beginnings Pacifier Starter Kit so you don’t have to.

Why Parents Are Moving Toward Local, Safer Brands

Today’s parents aren’t just looking for cute baby gear—they’re looking for:

  • Non-toxic baby products

  • Safer materials and transparent testing

  • Reliable availability in the face of global shipping issues

  • Options that support small, mom-founded businesses

In short: they want convenience without compromise.

With tariffs raising prices and awareness at the same time, the shift toward Made in the USA baby brands is growing fast—and it’s not going away anytime soon.

How to Choose the Best Made-in-USA Baby Products

When evaluating baby products in this new landscape, here’s what to look for:

  • 🍼 Is it truly made in the USA, or just “assembled” here?

  • 🔍 Are materials tested for PFAS, BPA, phthalates, and other toxins?

  • 🧪 Does the company test every batch—or just rely on annual audits?

  • ♻️ Is it designed with sustainability in mind (reusable, recyclable, or refillable)?

  • 💬 Does the brand educate and advocate for safer parenting—or just sell products?

Final Thoughts: This Isn’t Just About Tariffs—It’s About Trust

Tariffs might be the reason some parents are finally noticing what’s been happening for years—but the truth is, we all deserve better baby products. Not just cheaper. Not just cuter. Better.

At Soothe Beginnings, we’re proud to be one of the few pacifier brands:

  • Manufactured in the USA

  • PFAS-tested

  • Batch-tested for safety

  • And supported by lactation consultants, pediatric therapists, and real parents like you

If you’re building your baby registry or looking to switch to safer, more sustainable options—this is your sign.

💛 Explore the safer choice, made for modern parents:

👉 Shop the Soothe Beginnings Pacifier Starter Kit
Includes 3 nipple shapes + our Newborn Soothing Guide